BUZZFEED: JONAH PERETTI
ABOUT JONAH PERETTI:
Peretti is a graduate of the MIT Media Lab and has taught at NYU and the Parsons School of Design. His work has been covered by Time, the Economist, Fortune, and Business Insider and he has appeared as a guest on the Today Show, Good Morning America, and CNN.
Jonah and his team at BuzzFeed have created various relationships with companies such as GE, Comedy Central, Absolut Vodka, and IFC. BuzzFeed users share at a higher rate than Facebook or Twitter, giving these companies a diverse audience of people to share their ideas with as well as gaining real-time data from BuzzFeed’s audience.
Q&A WITH JONAH
WHAT WILL YOUR FELLOW BE EXPOSED TO?
Fellows will work with and learn from members of the BuzzFeedteam as well as a world-class group of guest speakers andBuzzFeed partners. This is the perfect fellowship for someone interested in pursuing a career in media, publishing or creative services who is fascinated by the web, human psychology and pop culture.
WHAT MAKES YOUR STARTUP UNIQUE?
BuzzFeed is a new kind of media company for the social world. Our technology powers the viral distribution of content, detects what is trending on the web, and connects people in realtime with the hottest content of the moment. Our site is a rapidly growing hub for viral media that reaches over 40 million monthly unique visitors and our viral media network reaches an additional 300M. BuzzFeed is at the forefront of a major shift in the advertising industry away from traditional banner ads towards “social advertising” that engages consumers, inspires sharing, and produces viral lift, or “earned media.”